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WIMI Announces the Release of “WiMi HoloAR Lens ” to Enhance User Experience in the Metaverse

Beijing Sept 07, 2021 /PRNewswire/ --WIMI Hologram Cloud (Nasdaq: WIMI), a leading holographic AR application technology provider in global, today announced release of a new augmented reality (AR) head-mounted display (HMD) product for the consumer market, named “WiMi HoloAR lens” to further strengthen the software and hardware research and development of the underlying holographic technology and expand the user experience of holographic AR technology in Metaverse.

WIMI’s new AR-HMD product WiMi HoloAR Lens is the first split glasses compatible with the dual-camera and function of 6dof (degree of freedom) spatial positioning solution in the world. It is conducive to the full use of spatial interaction and is suitable for multiple scenes such as spatial interaction and spatial positioning.

For the new applications, the holographic AR technology has been upgraded, which much benefits multi-application development and promotion of user experience of the Metaverse. 

Parameters of WiMi HoloAR Lens are better than products of same type, and the product is a more user-friendly and easy-to-wear AR display device on projection screen. It can be extended to connect to personal computers, drones, Android & IOS smartphones, appearing to be a portable and mobile smart display device in multiple scenarios. 

Compared with the viewing angle of 30-55 degree in the industry, this product has a wider vision of 63 degrees, greatly enhancing the product’s visual immersion. And the product shows a 600-inch long giant screen display, 1920*1080p high-definition picture, a contrast ratio of 50000/1, and 80 million full colors. Combined with the high-brightness screen of 1800nit and the high refresh rate of 90Hz, the product allows users to obtain a clearer and more realistic display effect.

The whole machine weighs only 78g, and the pressure on the user's face is very low, comfortable to wear, suitable for daily travel, high-speed trains, and airplanes, subway, outdoor virtual communication and video conference, besides home fitness, home education and many other scenes. 

The optical solution integrates refractive error adjustment ranging from 0 degree to 500 degree. Users can directly view the virtual image clearly without a myopia. The product has a strong advantage of expansion and upgrade, and if collocated with 6dof dual handles, the interactive scenes can be realized and create the entertainment application scenes of the product, even supporting full-stack for Steam games. It is expected to become the main entrance of holographic new AR technology of Metaverse in communication, social interaction and entertainment interaction.

Shi Shuo, CEO of WiMi , said: "WiMi HoloAR Lens, accelerates the iteration in terms of image color management, dockable devices and wearing experience, and holographic AR technology implantation. We have laid a solid foundation in the expansion of the Metaverse scene. With the popularization of Metaverse and technological breakthroughs, people’s demand for AR and VR products will continue to grow. WIMI’s holographic XR(AR/VR/MR) head-mounted display product, like WiMi Hologram SoftLight, has been licensed and approved by the Federal Communications Administration (FCC) to enter the US market. The new WiMi HoloAR Lens will also be widely used in fields of virtual social networking, virtual entertainment, virtual education, virtual communications, etc. "

He adds, "With the popularization of Metaverse applications, the holographic cloud industry where WIMI is located will see explosive growth. We will seize the growth opportunities of Metaverse market, continuously improve our Metaverse product matrix, and expand our market share to continue to create long-term value for the company’s shareholders."

Shi Shuo further stated that WIMI is currently the world’s leading holographic platform. It has established a complete holographic technology research and development system, holographic content production and storage system, and holographic commercialization system. WIMI’s 2020 annual revenue year-on-year increases substantially to 140%. With the explosion of the Metaverse industry and the company’s continued increase in R&D investment, WIMI’s revenue is expected to continue to maintain rapid growth.

About WIMI Hologram Cloud

WIMI Hologram Cloud, Inc.(Nasdaq: WIMI), whose commercial operations began in 2015, is a holographic cloud comprehensive technical solution provider that focuses on professional areas including holographic AR automotive HUD software, 3D holographic pulse LiDAR, head-mounted light field holographic equipment, holographic semiconductor, holographic cloud software, holographic car navigation, Metaverse holographic AR and VR equipment, Metaverse holographic cloud software and others. Its services and holographic AR technologies include holographic AR automotive application, 3D holographic pulse LiDAR technology, holographic vision semiconductor technology, holographic software development, holographic AR advertising technology, holographic AR entertainment technology, holographic ARSDK payment, interactive holographic virtual communication, Metaverse holographic AR technology, Metaverse virtual cloud service, and other holographic AR technologies.

Safe Harbor Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminologysuch as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates” and similar statements. Statements that are not historical facts, including statements about the Company’s beliefs and expectations, are forward-looking statements. Among other things, the business outlook and quotations from management in this press release, as well as the Company’s strategic and operational plans, contain forward−looking statements. The Company may also make written or oral forward−looking statements in its periodic reports to the U.S. Securities and Exchange Commission (“SEC”) on Forms 20−F and 6−K, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward−looking statement, including but not limited to the following: the Company’s goals and strategies; the Company’s future business development, financial condition and results of operations; the expected growth of the AR holographic industry; and the Company’s expectations regarding demand for and market acceptance of its products and services. Further information regarding these and other risks is included in the Company’s annual report on Form 20-F and current report on Form 6-K and other documents filed with the SEC. All information provided in this press release is as of the date of this press release, and the Company does not undertake any obligation to update any forward-looking statement, except as required under applicable laws.


WIMI Hologram Cloud Inc.



Robin Yang

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